I-Geneva, Decrew 6, 2022 / PrNewSwire / - Firmnich, i-Firmnicich enkulu kunazo zonke eziphethwe yinkampani ephethwe yisikhathi kanye nekhampasi, iyakuthokozela ukukhishwa kwezithelo zedrako ezimnandi, ukugubha izithako ezintsha ezijabulisayo nokunambitheka okunesibindi.
"Lokhu kuphawula ukunambitheka kwethu kwe-11 konyaka, okuyinto amakhasimende ethu afike ukubheke phambili unyaka nonyaka. I-Dragon Flitfle's Bold Vibrancy iyisinqumo esiphelele njengoba siqala unyaka othokozisayo wokushintsha, "kusho uMaurizio Clemete, uMongameli wesikhashana wesikhangiso, ukunambitheka kwe-Firmnich kanye nangaphezulu. "Lokhu kuphawula ukunambitheka kwethu kwe-11 konyaka, okuyinto amakhasimende ethu afike ukubheke phambili unyaka nonyaka. I-Dragon Flitfle's Bold Vibrancy iyisinqumo esiphelele njengoba siqala unyaka othokozisayo wokushintsha, "kusho uMaurizio Clemete, uMongameli wesikhashana wesikhangiso, ukunambitheka kwe-Firmnich kanye nangaphezulu."Leli iphunga le-11 lonyaka amakhasimende ethu abheke phambili kuwo njalo ngonyaka. Ukukhanya okunesibindi kwesithelo sedrako kuyindlela ephelele njengoba sifaka unyaka othokozisayo wokushintsha, "kusho uMongameli obambe iqhaza Maurizio Clemete.Подразделение Firmnicich Ukunambitha & Ngaphesheya. Ukwahlukaniswa kwe-firfenishich ukunambitheka nangale kwalokho."Leli Iphunga lethu leminyaka yonyaka le-11 elibheke phambili amakhasimende ethu njalo ngonyaka. Ukukhanya okunesibindi kwesithelo sedrako kuyindlela ephelele njengoba sifaka unyaka othokozisayo wokushintsha, "kusho uMongameli obambe iqhaza Maurizio Clemete.芬美意的 Ukunambitha & ngaphandle kwe-部门. Ukunambitheka & ngaphandle kwe-部门. Подразделение Firmnicich Ukunambitha & Ngaphesheya. Ukwahlukaniswa kwe-firfenishich ukunambitheka nangale kwalokho."Ucwaningo lwethu lwabantu olunzulu lwembula ukuguquguquka okuqinile lubheke enhlalakahleni nokusimama kokudla nokuphuza izinketho, kanye nokuvela kokulindelwe okuphezulu okuphezulu. Ngoba konke esikwenzayo kususelwa emvelweni nokuhlonipha ukuqonda okujulile kwabathengi, okwasikhuthaza ukuba sikhethe iphunga lonyaka elenza bobabili. "
Ngonyaka wesibili ngokulandelana, i-Firmnich nePantone ® bangene ekubambisaneni okuhle. I-Global Colour Authority isake yakhipha iPantone® 18-1750 Viva Magenta ™, umbala wonyaka 2023, ochazwe ngokuthi "umbala ongesabi, ogqamile ukugqama kwakhe okuthuthukisa ubuqotho nenjabulo." UMikel Cirkus, umqondisi we-Global Creative For Taste & Ngale wathi: "Ngendlela efanayo ukuthi umbala wePantone wonyaka ubamba izindikimba ezifushekayo ezibonwe ezweni elisizungezile, ukukhetha kwethu ukunambitheka ngokuhumusha okuhlangenwe nakho okusha kube okuhlangenwe nakho okuhle kokuzwa. Ukukhetha kwethu kwezithelo zikadrako kukhombisa ukuba ngumthengi we-Global Consumer ukhula futhi unesifiso sokuthola okusha noma okuxakile uma kuziwa ezithandweni nasekunambithekeni. " UMikel Cirkus, umqondisi we-Global Creative For Taste & Ngale wathi: "Ngendlela efanayo ukuthi umbala wePantone wonyaka ubamba izindikimba ezifushekayo ezibonwe ezweni elisizungezile, ukukhetha kwethu ukunambitheka ngokuhumusha okuhlangenwe nakho okusha kube okuhlangenwe nakho okuhle kokuzwa. Ukukhetha kwethu kwezithelo zikadrako kukhombisa ukuba ngumthengi we-Global Consumer ukhula futhi unesifiso sokuthola okusha noma okuxakile uma kuziwa ezithandweni nasekunambithekeni. " Ми ци ц ц куус, циобалй креректор Taste & Beyond, скадоба го Inothi, Ukhethe I-Movie уюю ааее Сенсорные Ng Thadaሪеи. I-Mikel Circus, umqondisi we-Global Creative EtAgram & Beyond, uthe: "Njengoba nje umbala kaPantone wonyaka ukhombisa izingqikithi ezintsha ezibonakala emhlabeni osizungezile, okukhethwe yiphunga lethu lokukhetha unyaka nonyaka okuhunyushwa okuhlangenwe nakho okuhle kokuzwa.Ukukhetha kwethu izithelo zikadrako ngo-2023 kukhombisa ukunambitheka okuthuthukayo kwabathengi emhlabeni wonke kanye nesifiso sabo sokwenza okusha noma okuxakile uma kuziwa kwizithako nokunambitha. " Ukunambitha & Ngaphandle 全球创意总监 Mikel Cikel Cirkus 表示: "正如 Pantone 的年度色彩捕捉了我们周围世界中新兴的主题一样, 我们选择年度风味的方式是将新信号转化为积极的感官经验. 我们 2023 年选择的火龙果反映了全球消费者越来越喜欢冒险的口味, 以及在成分和口味方面对新奇或异国情调的渴望. Ukunambitha & Ngaphandle 全球 总监 总监 总监 总监 Mikel cikel火龙 火龙 火龙 火龙 火龙 火龙 火龙 火龙 火龙 火龙 火龙 火龙 火龙火龙 火龙火龙火龙 火龙 火龙 火龙 火龙 火龙 火龙 火龙 火龙 火龙 火龙 a " Ми ци куус, циообалй к к ди Вокруг на, вы.19 I-Mikel Circus, umqondisi we-Global Creative enambitha & ngale kwalokho: "Njengoba umbala kaPantone wonyaka ukhombisa izingqikithi ezintsha emhlabeni osizungezile, sikhetha indlela yonyaka ehumusha imithwalo emisha ibe yimininingwane emisha yokuhlaziya okuhlangenwe nakho okuhle.Imiphumela yethu engu-2023 Fire Dragon Choice ibonisa ukunambitheka okuthe xaxa kwabathengi emhlabeni wonke kanye nesifiso sabo sobusha noma ukulala ngokwezithako kanye nokunambitheka. "
UJeff Schmoyer, inhloko yomhlaba wonke yokuqonda kwabantu, i-firfenich, wathi: "Ukunambitheka okuyinkimbinkimbi kwezithelo zikadrako kwakha okuhlangenwe nakho okuhle kakhulu okuletha i-firfenich's savory kunikeza i-canvas yabo yokunambitha."
Obomdabu EMelika Ephakathi nendawo, lapho kwaziwa njengedrako izithelo, izithelo zedrako zikhula ezindaweni zesimo sezulu esishisayo nasezindaweni eziphansi emhlabeni wonke, futhi ipulp yayo icebile kuma-antioxidants ne-calcium. Udrako Izithelo zikhula zisuka eKacti zikhuphuka, zizenze ibe yisitshalo esibekelwe isomiso futhi ngokwemvelo, edinga ikota yamanzi kuphela edinga ukukhula ngokuqhathaniswa ne-avocado.
Njengesidalwa sasenganekwaneni asinikeza igama laso, izithelo zikadrako zinokubukeka okunonya, ngezikhumba ezinesikali ezisukela ophuzi ovuthayo kuya onsomi elijulile. Kodwa-ke, ukunambitheka kwakhe okucashile kubhema izembatho zakhe zempi ezinkulu. Izithelo zedrako ziza ngezinhlobo eziningana ezihlukahluka ngombala nokunambitheka, kusuka ku-softer melon kanye ne-kiwi izithelo ku-sweeter, amajikijolo we-beet-flavo anambitheka.
Usebenzisa amakhono ayo okuqonda abantu abahola embonini, iqembu le-Frimenich ™ lokubikezela le-Trenz ™ lithola ukuthi cishe wonke amadolobha amakhulu emhlabeni ahlangabezana nokukhula kwezithelo ze-Dragon Countif-19 ze-Covil-19. Ngenkathi izithelo ezihlukile zihlala zithandwa ezimakethe ze-niche, ziqala ukuvela okuningi ezimakethe ezahlukahlukene nasezindaweni zenkonzo zokudla, kanye nemikhiqizo esukela kuma-juices anembile nama-smoothies ezintweni zendabuko ezinjengokudla okuphekiwe.
Konke lokhu kuyingxenye yemikhuba emide yeshumi yesibindi nokuthola ukudla neziphuzo, ngokusho kukaMikel Cirkus. Ubhubhane lusheshise ijubane lale nkambiso, okwenza ukwanda kwesibalo sabathengi kanye nokwanda kokunambitheka kwezifiso ezintsha. Okuphawulekile, izindleko ezisetshenziselwa izinongo nezinongo ekhaya kukhule 27% CAGS [1], iTrenz ™ itholakele. Okuphawulekile, izindleko ezisetshenziselwa izinongo nezinongo ekhaya kukhule 27% CAGS [1], iTrenz ™ itholakele.Ngokumangazayo, ukuchitha imali kwizinongo nasezimbozweni ekhaya kukhuphuke ngo-27% ngonyaka [1], i-Trenz ™ etholakele.Ngokuphawulekile, iTrenz ™ yathola ukuthi imali esetshenziselwa izinongo zasekhaya kanye no-sourings yayikhula ngendlela engama-27% [1]. Ukuqanjwa komkhiqizo okusha kulandele, kunesimangalo se-on-pack esifana ne- "Bold" kanye ne- "exotic" phezulu ngo-38% kusukela ngonyaka we-38% Kusukela ngonyaka ka-2017, kanye nokusetshenziswa kwezindlela ezintathu kuphela ku-25% yazo zonke iziphuzo zokudla nokuphuza. Ukuqanjwa komkhiqizo okusha kulandele, kunesimangalo se-on-pack esifana ne- "Bold" kanye ne- "exotic" phezulu ngo-38% kusukela ngonyaka we-38% Kusukela ngonyaka ka-2017, kanye nokusetshenziswa kwezindlela ezintathu kuphela ku-25% yazo zonke iziphuzo zokudla nokuphuza.Kulandelwe imikhiqizo eminingi yomkhiqizo, ngokufaka izimangalo ezinjengokuthi "Bold" kanye "ne-Exotic" Up 38% kusukela ngo-2017, kanye nokuhlanganiswa kwezindlela ezintathu kanye nezemikhiqizo emikhiqizweni manje kwenziwa ngaphezu kwemikhiqizo yokudla kanye nemikhiqizo yokudla. umsoco. Iziphuzo ezigijimayo.Ukuqanjwa komkhiqizo okusha kulandela, ngokufaka izimangalo ezifana "namafutha" ne- "exotic" up 38% kusukela ngo-2017, kanye nokuhlanganiswa kwe-chaternary kathathu kanye ne-quaternary emikhiqizweni manje. I-25% yeziphuzo nokudla zibaliwe.
Isifundo somthengi se-Firmning360 abadumile bahlinzeka ngenkomba yesibili. Lokhu kutadisha okunelungelo lobunikazi bezithako zemvelo kukhombisa ukuthi abantu banentshisekelo kakhulu kwizithelo zedrako. Eqinisweni, inhlolovo yakamuva ye-EMINANITS360 yabathengi abangu-18 670 emazweni ayisishiyagalombili bathola ukuthi amaphesenti angama-88 abathengi ake wezwa ngezithelo zikadrako namaphesenti angama-56 azamile. Ngokubona kwabathengi, izithelo zedrako zihambisana nezichasiso ezinjenge-ngesibindi, exotic, ezijabulisayo, ezihlaba umxhwele futhi zimnandi. Njengoba kunikezwe le nhlangano enhle, akumangazi ukuthi labo basebenzisi abathengi basule u-Dragonfruit njengomunye wama-90% wazo zonke izithako okungenzeka ukuthi zithandwe ngokuzayo.
Njengoba nje izithelo zikadrako zisemlilweni kumabha wejusi, izimakethe kanye nabathengisi basemgwaqweni emhlabeni wonke, umhlaba wokudla nokuphuza okuhlanganisiwe ekuqaleni waqala ukwephuza ukusungula kulo mkhuba. Njengoba nje izithelo zikadrako zisemlilweni kumabha wejusi, izimakethe kanye nabathengisi basemgwaqweni emhlabeni wonke, umhlaba wokudla nokuphuza okuhlanganisiwe ekuqaleni waqala ukwephuza ukusungula kulo mkhuba.Ngenkathi izithelo zedrako zithandwa ngamabha wejusi, izimakethe kanye nabathengisi basemgwaqweni emhlabeni wonke, indawo yokudla ehlanganisiwe kanye nezwe lokuphuza ekuqaleni laliphuze ukusungula ngokuhambisana nalo mkhuba.Ngaphandle kokuthandwa kwezithelo zikadrako kumabha wejusi, izimakethe kanye nabathengisi basemgwaqweni emhlabeni wonke, imboni yokudla ehlanganisiwe, indawo yokuphuza ehlanganisiwe yayiphuze ukusungula ngokulandelana kwalo mkhuba ekuqaleni. Kodwa-ke, lo mkhuba uyashintsha futhi zonke izifunda manje zisheshisa ukwethulwa kwemikhiqizo equkethe izimangalo zezithelo zedrako. Eqinisweni, ukusetshenziswa kwezithelo zedrako kuma-CPGS (izimpahla ezihlanganiswe kwabathengi) zikhula ngokushesha ekudleni kuneziphuzo, lapho okusha kuvame ukufika kuqala.
UJeff Schmoyer, inhloko yomhlaba wonke yokuqonda komuntu, i-firfenich, ibeke amazwana Enye yezithako ezikhula ngokushesha kakhulu esilandele eminyakeni yamuva. Njengoba kunikezwe isisekelo esincane nokukhula okusheshayo, lokhu ukuhwamuka kwethu konyaka okunesibindi kunakho konke ukukhetha kuze kube manje ngokwesimo sezulu. enkingeni yokuthola ukunambitheka kwezithelo zikadrako. Ucwaningo lwethu lwabathengi lukhombisa ukuthi izithelo kwesinye isikhathi zingamangaza ngoba azinalo iphrofayili ye-flavor ejulile ukuze ifane ukubukeka kwayo. Esikhundleni salokho, ukunambitheka kungukukhanya, okuqabulayo, okumnandi, okumnandi. "
"Ngenxa yalesi sizathu, i-firfenich ikholelwa ukuthi indalo yayo yokunamala izodlala indima ebalulekile ekuthuthukiseni ukunambitheka nokubhandezwa kwemikhosi kwe-dragonfruit nabanye abanambitha," kuphetha iSchmoyer.
I-Firfenich iyikha eliyikhomba langasese emhlabeni jikelele elisungulwe yinkampani yamakha inkampani eGeneva, eSwitzerland ngonyaka we-1895 nangomlando weminyaka engu-127 yebhizinisi lomndeni. I-Firminich iyinkampani ehola phambili ye-B2B enakekela ucwaningo, ukudala, ukukhiqizwa kanye nokuthengiswa kwamakha amakha, amakha nezithako. Yaziwa ngocwaningo lwayo olusezingeni lomhlaba, ubuholi be-Design kanye nokusimama kwe-Sustability, i-Firmnich inikezela amakhasimende zokupheka ezihlukile, izinhlobonhlobo zezithako ezisezingeni eliphakeme nokwazi. I-Firmenich inenzuzo yonyaka ye-CHF 4.7 billion ngasekupheleni kukaJuni 2022.. Ngeminye imininingwane nge-Firmnich, sicela uvakashele ku-wwfirmenich.com.
UPantone uhlinzeka ngolimi lombala olujwayelekile olunika ama-brand kanye nabakhiqizi ukwenza izinqumo zombala ezibalulekile kuzo zonke izinyathelo zokuhamba komsebenzi. Bangaphezu kwezigidi eziyi-10 abakhiqizi kanye nabakhiqizi emhlabeni wonke bathembela emikhiqizweni yePantone kanye nezinsizakalo ukusiza ukuchaza, ukuxhumana nokulawula Umbala kusuka kubuchwepheshe bokuqalisa ukusebenza usebenzisa i-X-Rite's Design. I-Pantone Standard ifaka imininingwane yokucaciswa kombala wedijithali nangokomzimba namathuluzi okuhamba komsebenzi. I-Pantone Colour Institute ™ ihlinzeka ngamazinga wombala owenziwe ngokwezifiso, ubunikazi bomkhiqizo kanye neseluleko sombala womkhiqizo, kanye nokubikezela kombala kufaka phakathi umbala we-pantone wonyaka, imibiko ye-ruway color trend, i-Colour Psychology nokuningi. Amalayisense wePantene B2B ahlanganisa uhlelo lombala wePantone emikhiqizweni nasezinsizakalweni ezahlukahlukene, okuvumela amalayisense ukuthi axhumane futhi athuthukise amanani aqinisekisiwe wePanteone futhi athuthukise ukusebenza kwabasebenzisi babo. Indlela yokuphila yePantone ihlanganisa imibala nemiklamo yezingubo, ikhaya nezesekeli. Vakashela ku-www.pantone.com ukuze ufunde kabanzi futhi uxhumane nePantone ku-Instagram, Facebook, Pinterest and LinkedIn.